 365 of Untrieds is my personal challenge to weed through the polishes in the ALU stash that I’ve been wanting to try but just haven’t gotten around to.
I’ve seen a few comments from readers saying they are disappointed that I won’t be reviewing new nail polish collections. I wanted to reassure you all that that isn’t the case. Just because I am launching this 365 project DOESN’T mean that I won’t be reviewing current collections.
The Zoya Wicked collection launched in Fall 2010 as a set of six sparkling shades with names matching the Dancing With The Stars pro dancers. While the collection was pretty, only two colors really stood out to me, Edyta and Julieanne, a smokey olive green and jewel toned purple. Being that my favorite colors are green and purple, in that order, it’s really no surprise that those polishes called out to me.
Alas, they’ve been sitting since Fall in my “to be worn” bin and haven’t received the love they deserve. Since I’m pretty season-less in my manicure choices I figured today is as good a day as any to give Zoya Julieanne a whirl. |
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 I’ve been experiencing a major nail polish depression of late. I’m having issues finding polishes that truly thrill me to my core. It’s not that I’m not enjoying polish or anything but I haven’t had too many OH.MY.GOD. moments this fall.
I don’t know what it is but I feel like everything “new” that comes out is something I’ve seen before. That is until I put Zoya Crystal on my nails. I didn’t just have an OMG moment. More like an OMFG IT’S BEAUTIFUL moment. I’m so smitten with the color I’ve worn it three, THREE, times. Once for eight days and it still looked fab! And if that’s not telling of my adoration, I don’t know what is.
Crystal is the star of the Zoya Flame collection for Winter 2010 and if you keep reading, you’ll see why. |
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Zoya Wants To Spoon With You
Do you REALLY love nail polish? Have you ever purchased a color online or from a color chart only to find that it doesn’t match the picture? Have you always wanted to be able to try on nail polish the way you do clothing?
Well, what if you could see EXACTLY how any Zoya color would look on YOU before you buy it? What if you could make sure you ALWAYS get your perfect pink? Or perfect red. Or purple! ANY color! Any shade, EVERY TIME! Well now you can…
The fairies at Zoya have flipped the script when it comes to shopping for nail polish online. Thanks to the Zoya Color Spoons you can see the actual polish colors before buying with no real out of pocket expense. This new innovation in the online shopping experience is going to change the way you buy nail color.
ALU was granted the exclusive blog preview of the actual color spoons to answer any questions as to how the spoons stack up against the real deal. See for yourself!
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 Monday was utter craziness at Cosmoprof North America. Christine and I arrived bright and early and hit the ground running.
We met with the teams at CND, OPI, Orly, SpaRitual and Zoya and I think by the end of the day we were both visually overwhelmed. You can’t really grasp the scope of how large this show is unless you’re here. Outside of all the major nail, hair and skin care brands that are represented there are a tons of smaller and international brands to check out.
Three of the big trends I’m noticing are keratin treatments, hair tinsel and gel polish. The amount of brands that have come out with those three products is exploding. Check out our finds from Day 2 after the jump! |
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To celebrate Earth Day, Zoya has brought back their Nail Polish Exchange program. It’s a way for you to properly dispose of your old nail polish in exchange for some new Zoya 3-Free shades. So if you have bottles of old crusty polish laying around that you just can’t salvage, even with a bottle of thinner, or if you’re looking to update your nail wardrobe, send your polishes to Zoya and let them handle the disposal.
Do you have old bottles of nail polish , used or unused, laying around, collecting dust and tying up your valuable money? If you do, and we know you do, then this is the perfect program for you.
For a limited time, kicking off in April, in time for Earth Day 2010, Zoya will replace your old nail polish (any brand other than Zoya, Qtica or Nocti) with any brand new Zoya Nail Polish shade and properly dispose of your old polish according EPA guidelines. Choose from over 300 ready-to-wear, formaldehyde, toluene, camphor and dibutyl phthalate free, award winning colors (Zoya Nail Polish was awarded the longest wearing nail polish in Women’s Helath magazine)! Yep, an offer that’s as good for the planet as it is for your beauty budget – Wow!
There is a minimum of 6 bottles and no maximum (exchange as many bottles as you want as often as you would like)
All you have to do is complete the form on the Zoya website, choose your colors, ship them your old polish and pay a $3.50/bottle fee for shipping and processing. So you’re paying half price for brand new Zoyas and clearing out your stash in an eco-friendly way. What a deal!
You have from now until June 30, 2010 to take advantage of this offer. What colors are you planning to get?
