The first nail-focused beauty blog

Nails Inc Arrives at Sephora

The hit UK nail polish brand, Nails Inc, is FINALLY easily available to US Fanatics thanks to their launch at Sephora. Select Sephora stores, including CLE’s own Beachwood Place location, and Sephora.com are now carrying the Nails Inc. line.

nails-inc-nail-polish-sephora

Fourty of Nails Inc most popular nail polish colors along with their Special Effects Crackles & 3D Glitters, Crystal Colours and treatments are headed Stateside and I couldn’t be more ecstatic. I’ve been a fan ever since I fell for their Kensington Caviar Top Coat at Cosmoprof a couple years ago and I’m so happy the line will be more accessible to us.  Keep reading for a closer look of which Nails Inc products are coming to Sephora.

Crystal Colour ($19.50) – Each season, four new colors in the line receive luxurious crystal caps. Each shade is packaged into a
beautiful box, making them the perfect gifts. Current Crystal shades include: Porchester Square (pictured), Charring Cross, Regents Palace, The Thames

nails inc crystal colour porchester square nail polish

Electric Lane Holographic Top Coat ($10) – This silver holographic glitter shade creates an electrifying look over any shade of nails inc polish.

nails inc special effects electric lane holographic glitter top coat

Special Effects 3D Glitter ($9.50) – Three glitter-tastic nail polishes create a show stopping finish.

Sloane Square, Fitzroy Square, Connaught Square, Bloomsbury Square
nails inc special effects 3d glitter nail polish

Special Effects Crackle Top Coats ($9.50) – Create a gorgeous nail art effect using our innovative new crackle polishes. Simply apply crackle over your favorite nails inc polish and watch the magic happen. Your base color will appear through the cracks. Shades include: Camden – black crackle, Hoxton – purple crackle, Islington – pink crackle, Clapham – teal crackle, Farringdon – gold glitter crackle, The City – purple glitter crackle, The West End – blue glitter crackle, Hackney – silver crackle

Top Row: Farringdon & Hackney Bottom Row: Islington, Hoxton & Clapham
nails inc special effects crackle nail polish

Nails Inc Nail Polish ($9.50) – Professionally formulated, catwalk inspired colors with an exceptionally glossy long lasting finish. All nails inc polishes are named after iconic UK destinations.

Gatwick Matte Nail Polish
nails inc gatwick matte nail polish

Shoreditch, Brompton Place and St James
nails inc shoreditch, nails inc brompton place and nails inc st james nail-polish

Porchester Place, St John’s Wood and Warick Way
nails inc porchester place nails inc st johns wood and nails inc warwick way nail polish

Victoria, Foubert’s Place and The Thames
nails inc victoria, nails inc fouberts place and nails inc the thames nail polish

And how cool is this? Sephora is the first to launch the Fall 2011 collection.
The Nails Inc Autumn Winter 2011 Collection includes: Charing Cross – brilliant pure red gloss, Paddington – deep khaki grey, St Pancras – deep red brown and Fenchurch Street – russet cream

nails inc charing cross, nails inc paddington, nails inc st pancras and nails inc fenchurch street nail polishes from the fall autumn 2011 collection

Here is a full list of the shades being carried at Sephora

Basil Street – pale soft toffee Lanesborough Place – liquid gold
Belgrave Place – deep violet Lowndes Square – muted grey/lilac
Brompton Place – bubble gum pink Maddox Street – darkest metallic grey
Brook Street – vibrant classic coral Old Park Lane – copper liquid metal
Bruton Street – lilac beige crème Piccadilly Circus – dark pink cerise
Buckingham Street – glitter cerise Porchester Place – fabulous orange
Cadogan Square – glossy camel Porchester Square – muted mushroom
Cambridge Terrace – silver shimmer      . Savile Row – glossy plum
Carnaby Street – shocking yellow Shoreditch – hot pink
Chelsea Enbankment – gold glitter South Molton Street – natural pink
Chelsea Square – rose glitter St James – pillar box red
Devonshire Row – vibrant lilac St Johns Wood – soft powder lilac
Electric Avenue – silver glitter Tate – rich warm red
Elizabeth Street – nude cream The Boltons – glossy satin red
Floral Street – brilliant white The Hurlingham – vibrant tomato red
Fouberts Place – cool khaki The Thames – cool classic grey
Franklins Row – metallic purple Westminster – true purple
Gatwick – matte red Victoria – deep dark cherry
Haymarket – duck egg blue Warwick Avenue – nude pink peach
Heathrow – matte camel Warwick Way – vibrant teal
Jermyn Street – perfect taupet Wellington Square – perfect peach

Of course we can’t forget treatments. My beloved Kensington Caviar 45 Second Top Coat ($10) and its matching Base Coat ($10) are coming to Sephora along with the Westminster Bridge Matte Top Coat ($10), Kensington Hand Cream ($18) and Vitamin E Cuticle Oil Pen ($10).

Kensington Caviar Base & Top Coat, Westminster Bridge Matte Top Coat
nails-inc-treatment-caviar-base-top-matte-top

The press information I received included a mention of a special top coat that will launch in October 2011 and it sounds pretty cool. This is the description:

Overglaze Top Coat ($10) - These top coats create a theatrical effect on the nails. Each contains hand cut holographic particles that look spectacular once painted over a solid base shade. Shades include: holographic red and green, holographic electric UV blue and holographic blue and green.

Per a reader request, here is the list of stores that are carrying Nails Inc: SANTA MONICA, ANAHEIM, HOLLYWOOD, FASHION VALLEY, VENETIAN, MIRACLE MILE, STANFORD, BEVERLY CENTER, POWELL STREET, MANHATTAN VILLAGE, BREA, TOWN SQUARE, 86TH AND LEXINGTON, PEARLRIDGE, SANTA ANITA, WASHINGTON SQUARE, DOWNTOWN SEATTLE, MENLO PARK, MALL OF AMERICA, POLARIS, KENWOOD, SOMERSET, COLONIE CENTER, BEACHWOOD, MALL OF LOUISIANA, CHESTNUT ST, FLAT IRON, PRUDENTIAL CTR, 5TH AVE, WATERTOWER PLACE, NATICK, 42ND AND MADISON, WALDEN GALLERIA, SOUTH BEACH, BOCA RATON, AVENTURA, FLORIDA MALL, COLUMBIA MALL, LAKESIDE, EATON CENTRE TRON, RIDEAU CENTRE, PACIFIC CENTRE, 5 TIMES SQUARE, CHERRY CREEK, FASHION PLACE, STONESTOWN, SOUTH SHORE, CHRISTIANA, APPLETON, AMERICANA-GLENDALE GALLERIA

Nails Inc is available now at select Sephora stores and Sephora.com in addition to their home site NailsInc.com.

Are you as jazzed about this launch as I am? Which products do you plan to pick up first? If you’re already a Nails Inc fan, share your favorite colors and products with the newbies out there. And make sure you check out my past reviews of St John’s Wood and Kensignton Caviar Top Coat with Tate.

Disclosure: Product samples were provided by reps for Nails Inc. For more info view my Disclosure Policy.

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There Are 60 Brilliant Comments

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  1. Brooke says:

    these are GORGEOUS! I love the crystal caps on the special ones!

  2. Laura says:

    I have three Nails Inc polishes and I love them! Only the really light gray needs more than one coat and they dry pretty fast.

    I got them at TK Maxx (Germany), so you can’t really predict if/when they’ll sell Nails Inc again, but I’d definitely recommend this brand.

  3. Appu says:

    Wow! I’ll definately be picking up the top coat :) Are these 3 free? or 4?

  4. Katie says:

    Gorgeous! I need some of those glitters. That Overglaze Topcoat sounds amazing. Thanks for the info!

  5. hannah says:

    The awkward moment when they are cheaper in the US than over here in the UK….

    • All Lacquered Up says:

      I was amazed at how low the price is here. I expected them to sell in the $15-20 range considering the UK prices. It certainly doesn’t seem fair.

    • Gaynor says:

      I’m really cross about the US price to be honest, it’s insulting. I have contacted them about it, not that it will do me any good!

      • Anne says:

        I must confess that the US price point has irritated me no end. We have to pay sooooo much more for US polishes, and I always put that down to shipping. Obviously nails inc would find it hard to be competitive if they matched the UK price. Admittedly I have not yet purchased a Nails Inc polish for

  6. I have never tried this polish, but it looks like I’m going to soon!

  7. Alicia says:

    Those crystal caps had me at hello! Guess who’s getting one in their stocking this christmas… EVERYONE!

    I’m really excited for you to pick these up and swatch the heck out of ‘em!

  8. Cyan says:

    I’ve read online that Nails Inc is coming out with magnetic polishes that are releasing soon in the UK. Do you know if Sephora will soon carry these as well?

    • All Lacquered Up says:

      I heard that as well though I don’t know if Sephora will get them. I will certainly let everyone know if they come to the US and I REALLY hope they do

      • Claudia says:

        I have had 2 separate sale people at 2 separate Sephoras tell me that the Nnails Inc Magnetic Polishes are due to arrive in October…
        CANT WAIT!

  9. Sarah says:

    is the holo top coat linear?

  10. Ollie says:

    Is the base coat red? That’s weird, I spend my life trying to stop red pigment getting anywhere near my bare nail…

    • All Lacquered Up says:

      It’s a medium pink but it doesn’t seem to show up on the nail. I even applied it over another color just to see if it would change it, and it doesn’t.

  11. I happened to check out Sephora.com today and was thrilled to see nails inc. online. I have several colors and the base and top coat and I love them. I ordered more top coat and Warwick Way. It’s great to have your photos for reference.

  12. Chris says:

    Wow, those look so pretty! I think I’ll buy at least one bottle to try out the line. I do feel bad about the lower price here in the US, but it does make it more affordable for a lot of people.

  13. Sabrina says:

    I’m from the UK, and I own Fitzroy Square (the blue glitter) – I’m not that jazzed about it, I thought it’d be more exciting, it’s just blue glitter that doesn’t do much to the nail polish underneath. Having said that, I had a mani with the purple crackle on top of Haymarket and it looked amazing. Like dinosaur eggs.

  14. Sabrina says:

    Will be interested to read your review on it, I’m not a fan at all of Nails Inc formulation or finish, but few of my friends swear by it and say it’s their favourite brand.

  15. Kristina says:

    I’m really excited! I’ll be picking up a few of these for my collection. Can’t wait to to try them and thanks for the heads up!

  16. Samantha says:

    how did you figure out that your local sephora would carry them?

    • All Lacquered Up says:

      I called and asked. I’ll see if I can get a master list of stores carrying the line and update the post.

    • All Lacquered Up says:

      I posted a list of all the stores carrying Nails Inc.

  17. meme says:

    OH BOY! Love the bottles…some of the shades look great – hate the price point…but then it’s Sephora so what do we expect? Least they are bringing us something fun. And OOOH – it would be super if they do bring in the magnetic polishes – we need the over here in the states…despite they are going to still be pricy…I want a few in my collection to play with…it might be one of the few nail art things I can do well!

  18. Kate & Zena says:

    I have but one word: YES!!!!

    Okay, I have more than one word. It is unfair that these are being sold cheaper here in the states, but maybe they were going so the prices looked the same in pounds and dollars? Of course, I am not going to complain to Sephora.com about the price. Whatever price they choose is what they choose.

  19. Sara says:

    Yay! Never even heard of them but these sound awesome. I am definitely going to pick up a few!

  20. Tidi-i says:

    I bought a set of five minibottles a few years ago. I’m not sure why, since they were all pink or red, and I’m deffinitely not a pink person. Anyhow I really loved Shoreditch! I bought a couple of pinks that kind of resembled the shade, but they just didn’t stand up to it. Then finally I managed to order a full sized bottle from UK. Yey! :>

  21. Fabienne says:

    Excited for a new brand avavailable from a favorite etailer! Going to check it out NOW!

  22. Anne-Laure says:

    I soooooo envy you!!! Everything seems gorgeous, and I’m totally in love with the Fitzroy Square and Bloomsbury Square 3D Glitters! And the Crystal Color packaging: WOW! Clearly just a gadget, but sooo glamour!!!

    Now I have to search how to order them from France…

  23. TaylorP says:

    Do you know if Nails Inc is cruelty free? I couldn’t find that information on their website. Thanks!

  24. sally says:

    I can’t believe anyone would pay twice the price because they glued some rhinestones to the cap…

    • All Lacquered Up says:

      I would but then again there are other things that people purchase that I can’t justify spending money on. We all put our own value on things.

  25. Louise says:

    I adore the Gatwick Matte Red, I have it on now, adore adore adore!

  26. Emilie says:

    This is a great line…I love the variety!

  27. Florence says:

    According to my latest issue of Allure, Nails Inc. is coming out with a magnetic polish (which hopefully will also be sold at Sephora) in October 2011.

  28. Erica says:

    YAY! Natick and The Pru! My favs!

  29. Kira says:

    What is the difference between Charing Cross and St James? is Charing Cross a little more red while St James more pink?

    • All Lacquered Up says:

      Charing Cross looks like a tomato red and St James has a hint of pink to it with a fine shimmer.

  30. yezenia says:

    I just bought some nailsinc at Sephora. The guy pulled them out for me from the back. The Electric Lane holo is TO DIE FOR! I already tested it outside the store in the sun. It’s magical I tell ya. I almost gave up finding that one because all I saw was Electric Avenue silver polish. Then as I walked away I saw the holo in a Special Effects box. I also got bloomsbury square, fitzroy square, connaught square,the Thames, franklins row, basil street, warwick way, and the kensington cambiar topcoat. I am sooo excited!

  31. Lauren says:

    St John

  32. Amber says:

    I have been in Sephora twice this week and not seen these anywhere.

    • All Lacquered Up says:

      Did you go to one of the Sephora stores on the list? If so, ask them about the line. They might be in the back as another reader mentioned.

  33. Trin says:

    I picked up some of these in the UK a few years ago, and disklike how short the brush is – really hard to see what you’re doing. the brush is really flimsy, too. ruined the polish for me.

    also don’t care for the caviar topcoat. took much longer than 45 seconds, and always get better, longer lasting results with seche.

    my $.02. hope they have changed that brush.

  34. Sarah says:

    I’m sorry to see that they contain formaldehyde resin. But they look pretty! I am strictly 4-free these days.

  35. Victoria says:

    i will definitely get victoria LOL obvious right? can you do swatches of some when you get them? i’m wondering how it would look. i heard lots of good reviews.

  36. Medusa says:

    I really hope you’ll be swatching the Overglaze Top Coats. I really want to see those!

    They are what I am most interested in!

  37. Lindsey says:

    Is the matte top coat fast drying?

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