Nicole by OPI Previews the Justin Bieber Collection
Okay so I totally scoffed at the fact that Nicole by OPI is collaborating with Justin Bieber. It’s a great marketing strategy and the fact that it supports a charity makes it a bit more tolerable but I am FAR from a tween so it just feels odd to be writing about. That being said, I must admit that after watching the preview video posted on the Nicole by OPI YouTube account, I am kind of curious about Me + Blue and One Less Lonely Glitter.
I get that if the color is good, the person attached to it shouldn’t matter but I’m so not the target demo. I feel like one of those middle aged women who swoon over Edward from Twilight, blech!
After seeing the colors modeled on a nail, what are your thoughts on the collection?