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Essie’s Going To The Bahamas

By on June 20, 2007
in Essie, Summer 2007
Launching July 1, 2007, the “It’s Better in the Bahamas” collection from Essie.
Information courtesy of Essie PR:
Miles of sugary sand beaches, pristine turquoise water, luxurious resorts and colorful, spirited festivals that can only be found in one place… The Islands Of The Bahamas.

Essie brings the technicolor dreams of The Bahamas to life with six fantastic new nail polish shades inspired by the beauty of this tropical paradise and its people.”

The “It’s Better In The Bahamas” Collection includes:
The Cove Copper – rich, shimmery copper
Atlantis Pearl – sheer pink with a hint of pearl
Bahama Mama – deep plum
Lyford Lilac – mauve-lilac
Jumpin’ Junkanoo – blooming brownish-pink
Island Hopping – rum-raisin

In addition to creating this beautiful new collection, essie is offering an island hopping escape to The Islands Of The Bahamas, courtesy of the Bahamas Ministry of Tourism, Atlantis Paradise Island and Kamalame Cay. One lucky winner will receive a relaxing six-night/seven-day stay in The Bahamas, spending three nights each at two of the destination’s most luxurious resorts, Atlantis Paradise Island and Kamalame Cay on the laid back Out Island of Andros. Fifty second-place winners will receive a deluxe beach bag stuffed with island getaway goodies.

To enter and for official rules, visit any fine salon, retailer of professional beauty products or log onto starting July 1, 2007.

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There Are 4 Brilliant Comments

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  1. jewel box dreamer says:

    that mauve color looks interesting. can’t wait to see the swatches :)

  2. Christine says:

    The pink is pretty. It’s a very warm collection, too bad for us cool girls!

  3. Anonymous says:

    Bahama Mama seems very close to Sole Mate in that picture.

  4. littlesunshine says:

    I just don’t think I’m feeling this collection. With a theme like the Bahamas, they really could have done a lot more. Thank goodness for company’s like China Glaze and OPI that are willing to risk a little bit and make some unique colours. I think Essie missed the boat on this one. Thanks for posting Cincy!