The first time I met nail guru Jin Soon Choi, we bonded over our love unique nail colors, especially green. I also learned of Jin’s past as a fashion designer in Korea. With the JINsoon Spring 2015 collection, we see those two passions collide. Jin has teamed up with designer Tamara Taichman of Tila March to create her first fashion and polish collaboration, the JINsoon X Tila March collection of nail polish, bags, and shoes.
Formula & Application
JINsoon nail polish is 5-Free (Formaldehyde, Toluene, DBP, Formaldehyde Resin, Camphor) and includes UV filters to prevent yellowing and fading of color. The bottles are tall, thin rectangles with shiny, black removable caps.
The brush has changed since the launch of the brand. It is now round, short and a thick with flexible bristles that easily fan out to cover the nail. I prefer round brushes as I find it easier to create a smooth curve along the cuticle.
The formula is squishy and packed with pigment in all fives shades. However, the two lighter polishes are somewhat streaky and need three coats to become opaque. The other three only need two coats and dry nice and glossy. Note: Tila left some staining so be prepared with your favorite stain remover. I rely on Orly Cutique.
JINsoon Spring 2015
JINsoon Charme is a limon yellow creme. It’s a pale, creamy shade with just a hint of chartreuse lurking underneath. It’s kind of a problem child due to application issues but it’s definitely unique in that it stands out next to my yellow-based greens and green-leaning yellows. I’ve swatched it below next to China Glaze Sun Upon My Skin and Zoya Bekka and neither is a match.
JINsoon Doux is a pink-y bisque creme. It’s somewhat thick and challenging to work with but an unusual take on neutral. It looks very similar to Essie Ballet Slippers in the bottle, but the pigmentation and somewhat greyed undertone set it apart.
JINsoon Enflammée is a hot orange creme with fruit punch undertones that lend to its slight coral leaning. It’s not quite as coral as Zoya Heidi (see below) but not as bold and searing as China Glaze Pop The Trunk but definitely more intense in person.
JINsoon Farouche is a rich fuchsia creme with a lot of depth. It applies like a jelly with a high gloss shine, making it a pleasure to polish with. It’s a perfect mix of the raspberry hued L’Oreal Members Only and the purple-based Zoya Areej.
JINsoon Tila is a bold forest green with a hint of sea blue. It’s not quite teal, not quite green. My first thought was OPI Jade is the New Black but Tila is brighter and cooler, making JitNB look hunter green in comparison.
JINsoon X Tila March Collection and Nail Art
In addition to the pop art nail polishes in this collection, the colors will be used in various Tila March bags and sandals. Also, designer Tamara Taichman created the JIN Vanity Case. The case comes in all five colors and includes a dedicated compartment to hold nail polish bottles. I’m OBSESSED with the Tila green version (pictured below). It’s at the top of my wish list. LOVE!
Finally, Jin showcased the colorful collection by creating a series of nail art designs. Per usual, she’s so on-trend with a unique take on negative space, and clean, eye-catching looks that are delightfully attainable.
Bottom Line: If you know me at all, you know Tila had me at “Hello.” It’s a joy to apply and wear. A total no-brainer. I’m also a fan of Farouche and Enflammee as they are great warm-weather brights. Chartreuse-esque shades are hard to pull off when you’re pale, like me, but I can see Charme being fab on olive or darker skintones. I just wish the formula was a little better but that tends to be the case with opaque yellows and light colors, like Doux.
JINsoon X Tila March is available now at JINsoon salons and Tila March locations. You can find them online at Sephora.com and SpaceNK.com. JINsoon nail polish retails for $18/ea. For more info visit JINsoon.com.
Are you loving these colors, or what? Which ones do you plan to pick up? If anyone splurges on the JIN Vanity Case, can I come play with it?