No offense to Essie but it’s rare that I see promo pics of a new collection and get uber-excited but within minutes of setting sight on the new North Folk collection, I had already IMd with two of my fellow beauty bloggers to rave. I’m just not the target Essie demo, I prefer my polishes crazy, bold and vampy. So with the exception of last summer’s brights and winter’s few vamps, I haven’t been riding the Essie train of late. However color me on board now!
There’s something about these soft seaside blues that make me yearn for boating weather, sailing with the fam on Lake Erie.
Within the soft palette of hues that floated down this seasonâ€™s runways, one color stood out among the restâ€¦. blue. Dreamy blues reminiscent of bright open skies and deep welcoming waters lead essie founder Essie Weingarten to create The North Fork Collection â€“ named for the quaint vacation villages perched around the waters of Long Islandâ€™s East End .
â€œThe new nail colors remind me of the most beautiful blues that surround The North Fork,â€ says Weingarten. â€œTranquil yet playful, the colors cross over in fashion and in nature.â€
The nail colors in The North Fork Collection capture the essence of blue. The fashion-or azure fingertips lounging under the sun.
Greenport, Sag Harbor and Shelter Island , each named after areas around The North Fork and Long Island Sound, are an homage to the beauty of nature.
GREENPORT â€“ Dreamy aquamarine paradise
SAG HARBOR — Cool silver blue
SHELTER ISLAND â€“ Sky blue radiance
The North Fork Collection is a limited-edition collection, available beginning April 2009 at www.essie.com and fine spas, salons and beauty destinations worldwide. SRP $9.00 USD, $11 Canada .