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CEW Beauty Awards

By on May 10, 2007
in Uncategorized

The 2007 Beauty Awards:
The Beauty Industry’s Highest Honor

The CEW Beauty Awards recognize the most innovative beauty products of the year. Press coverage of winners reaches upwards of 300 million consumers through national print and broadcast.

The winners were announced on May 2, 2007. Here are the entries in the Nail Care & Color: Under $12 category (there isn’t a Over $12 category).

Winner: Avon Instant Manicure
Personally, I’ve heard very mixed reviews of this product; more negative than positive. That they’re difficult to apply well and they don’t last the promised 14 days. I’ll pass.

Finalist: Creative Nail Design enamel in Fedora
Finalist: Sally Hansen Salon Nail Lacquer

SpaRitual International Foxy Lady Nail Lacquer
Finalist: Victoria’s Secret Beauty Very Sexy Nail Lacquer

I’d love to hear your thoughts or experiences with these products. Who do you think should have won? Was there a new product in 2006 that was overlooked?

In my opinion, OPI’s Pro Wide brush and Diamond Dust Formula in the Designer Series polishes should have won in a landslide.

info and photos: CEW

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There Are 4 Brilliant Comments

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  1. Anonymous says:

    Hi Cincy,

    here’s my 2 cents worth: those Avon press on manicure thingies are worthless.


  2. Christine says:

    I think the Prowide was huge this year, I was also disappointed that it was overlooked. Those avon things are worthless (at least, my friends say so, I didn’t waste the money)– I’m pretty disappointed that they won.

  3. CincyFan says:

    I didn’t waste the money on them either. I heard a lot of people needed to cut them to make them more narrow and that they didn’t break off the tip evenly. Out of the choices given, I would have rather seen the Sally Hansen polish win.

  4. Shannon Nelson says:

    I’ve actually reviewed the Avon instant manicure and I loved them. I think they lasted me 12 days. Its hard to use regular nail polish again because it all chips so easily. I can see why the instant manicure won, I definitely think they are great!